Impact Planning Services, an established independent town and country planning consultancy, needed a refresh of their brand to fully reflect the prestigious work they do with the public and private sectors, land owners, developers, trusts, institutions, architects, charities, individuals and home owners.
A series of brand design routes was submitted to the Impact team for consideration and unanimously focussed in on the arrow device design. We are delighted at how all the elements of their stationery looks and in time the brand will feature on their new website, promotional material and signage.
Bruck Payne Associates are a Swindon based company, providing business coaching on a one to one basis and facilitating bespoke organisational development group workshops for executive, director and middle management teams to manage the introduction of major new cultural change programmes as well as the implementation of values into realistic behaviours that organisations rigorously adopt into every aspect of business life.
The pattern of connected dots used within the branding visually communicates the themes of positive psychology, personal development and networking. We decided to create a pattern using connecting dots which reflects the importance of networking and learning from others. It also illustrates movement, when applied different parts of the pattern can be shown and this communicates the goal of developing skills and personal progression. Overall we believe we have produced a brand Identity that feels engaging, dynamic and modern.
Lundie was approached to design a new logo for a local instructor looking to start their own driving school. Taking some of their ideas on board we created this eye catching logo which was then created as graphics for their cars. If you are in the Swindon area keep an eye out. They really do stand out from the rest.
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